Plot twist: I’m actually brunette.

I’m an Art Director in Los Angeles specializing in fashion and thoughtful visual storytelling.

More than a decade in fashion has given me a unique perspective on the full creative process, from creative strategy to execution. Starting in graphic design and growing into art direction has shaped how I approach everything from developing campaign concepts to briefing photographers and giving feedback to designers.

I’ve led creative across editorial, e-commerce, and omnichannel marketing at scale, directing photo and video productions, developing shoot decks and concepts, and translating brand DNA into imagery that moves people. I always keep a close eye on budgets, timelines, and business goals, along with an insane attention to detail.

I’m drawn to brands with a distinct perspective, where creative decisions aren’t watered down and the end result feels intentional, elevated, and worth paying attention to.

Off the clock I’m probably near a large body of water, baking something (it’s the Alabama in me), or watching the newest documentary.

Have a project in mind? E-mail me.